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About OBEY Clothing

Founded in 2001 by artist Shepard Fairey, OBEY Clothing is an extension of his populist art and social activism. The brand blends classic military design and workwear basics with an ever-evolving aesthetic inspired by street culture and creative rebellion.

Our Mission

Our mission is to use fashion as a canvas for social commentary and to empower individuals through art, dissent, and high-quality apparel.